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1/10/2011

Letter of Encouragement to Sales Staff

There are two sides to the story, two sides of a coin,

and two ways to face the day.
There are always the prophets of doom and the cynics

who will be happy to lead their followers through long

periods of drought and famine.
When an unfortunate individual starts blaming his own

failures on others, and on conditions over which he has

no control, he can usually forget about achieving his goals.

There are good times and bad times, but at all times there

are sales that are made and sales that are lost.
You have all proven that you are not only capable, but

excel as salesmen. I am proud of the accomplishments

of our sales force and know that nothing can hold back

the motivated individual who has an excellent product

to sell.
In the months to come, I feel confident that you will

persevere in a manner that will result in an increase in

sales and commissions to each and every one of you

that will far exceed our projections.
The outlook for the coming year is brighter than it has

been for some time. With a positive, assertive attitude,

nothing can stop us!
Very truly yours,

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